Saas Billing

The Department of Consumer affairs had published draft Guidelines for Prevention and Regulation of Dark Patterns on 07.09.2023 seeking public comments/feedback/suggestions. Department received comments/suggestions from various sources. One of the suggestions for inclusion in the dark pattern is “Saas Billing”.

“Saas Billing” is a process of generating and collecting payments from consumers on a recurring basis in a software as a service (SaaS) business model by exploiting positive acquisition loops in recurring subscriptions to get money from users.

Example: No notification is given to the user when free trial is converted to paid.

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