Prakriti mascot launched

The Union Minister of Environment, Forest & Climate Change, Shri Bhupender Yadav on April 5 launched ‘Prakriti’, a mascot to spread greater awareness among masses about Plastic Waste Management (PWM) in the country.

  • Plastic has become one of the most pressing environmental issues that world is facing today.
  • India is generating about 3.5 Million Tonnes of plastic waste annually and the per capita plastic waste generation has almost doubled over the last five years.
  • Plastic Pollution adversely affects our ecosystems and is also linked to air pollution.
  • To tackle the challenge of plastic pollution, the Prime Minister, Shri Narendra Modi announced India’s pledge to phase out Single Use Plastics (SUPs) by 2022.
  • Taking the momentum forward and stressing on the need for active public participation, the Union Minister for Environment, Forest & Climate Change also administered ‘Swachh Bharat Harit Bharat Green Pledge’ to the gathering.

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