GS TIMES STAFF
Union Commerce and Industry Minister Shri Piyush Goyal on April 13, 2021 virtually inaugurated e-SANTA, an electronic marketplace providing a platform to connect aqua farmers and the buyers.
- e-SANTA will enable the farmers to get a better price and the exporters to directly purchase quality products from the farmers enhancing traceability, a key factor in international trade.
- The term e-SANTA was coined for the web portal, meaning Electronic Solution for Augmenting NaCSA farmers’ Trade in Aquaculture.
- National Centre for Sustainable Aquaculture (NaCSA) is an extension arm of Marine Products Export Development Authority (MPEDA), Govt. of India, Ministry of Commerce & Industry.
- e-SANTA will RAISE the lives & income of farmers by: Reducing Risk, Awareness of Products & Markets, Increase in Income, Shielding Against Wrong Practice and Ease of Processes.
- e-SANTA is a completely paperless and end-to-end electronic trade platform between Farmers and exporters.
- The farmers have the freedom to list their produce and quote their price while the exporters have the freedom to list their requirements and also to choose the products based on their requirements such as desired size, location, harvest dates etc.
