Union Minister for MSME, Shri Nitin Gadkari on January 30, 2020 launched the limited edition of Khadi wrist watches in New Delhi on the occasion of Martyrs’ Day.
Khadi used on the dial and strap
- Designed by Titan, a non-horological material like Khadi has been used on the dial and strap of the watches for the first time ever.
- Since Khadi is handwoven, every single watch in this collection is unique because of the distinctive weave and texture.
- The straps of the watches have also been treated with a special coating to make them more durable without compromising on its authentic texture. The collection is a unique and elegant blend of simplicity and modernity.
- Titan and KVIC have come together to create a modern watch that celebrates the fabric which is integral to our Indian heritage.
- Khadi and a watch were two integral parts of Mahatma Gandhi’s life and I’m really glad to see KVIC & Titan collaborating to pay a true tribute to Gandhi ji.
- The watches are available in two variants (men and women) and are priced at Rs. 4,995/.
