NITI Aayog, in partnership with Bill and Melinda Gates Foundation and Centre for Social and Behaviour Change, Ashoka University, launched Poshan Gyan national digital repository on health and nutrition on April 13, 2021.
- The Poshan Gyan repository was conceptualized as a resource, enabling search of communication materials on 14 thematic areas of health and nutrition across diverse languages, media types, target audiences and sources.
- The website provides an intuitive interface (multi-parametric search, multiple downloads at a point in time, easy sharing of materials via social media and easy viewing on any type of smartphone).
- The repository introduces a unique crowdsourcing feature that allows anyone to submit communication material for inclusion on the website, followed by a review by a designated committee.
