The Kudumbasree Mission of Kerala has launched the scheme of Grand Care to spread the message of elderly safety across the state. It is a massive awareness programme, prioritizing the safety and care of the elderly in the state and those arriving from abroad and other places.
- Kudumbasree, the women Self-Help Group is the pillar of COVID-19 awareness activities in the state from the beginning.
- The wide network of the group will be used to pass on the message of the vulnerability of elderly to the pandemic and the importance of them following safety protocol by avoiding contacts and observing strict home quarantine for those returning from other hotspots.
- The campaign aims at a social change that prioritizes the well being of self and others, which is the need of the hour.
Source: AIR
