Lifestyle for the Environment (LiFE) Movement

Prime Minister Narendra Modi launched a global initiative ‘Lifestyle for the Environment (LiFE)’ Movement, on the occasion of World Environment Day on June 5.

What is Lifestyle for the Environment (LiFE) Movement?

  • The launch initiated ‘LiFE Global Call for Papers’ inviting ideas and suggestions from academics, universities & research institutions etc to influence and persuade individuals, communities and organisations across the world to adopt an environment conscious lifestyle.
  • The idea of LiFE was introduced by the Prime Minister during the 26th United Nations Climate Change Conference of the Parties COP-26 in Glasgow in 2021.
  • The idea promotes an environment conscious lifestyle that focuses on mindful and deliberate utilisation instead of mindless and destructive consumption.
  • Mission LiFE borrows from the past, operates in the present and focuses on the future. Reduce, Reuse and Recycle are the concepts woven into our life.
  • The Circular Economy has been an integral part of our culture and lifestyle. The Prime Minister added that India’s forest cover is increasing and so is the population of lions, tigers, leopards, elephants and rhinos.
  • The Prime Minister said that India’s commitment to reach 40% of installed electric capacity from non-fossil fuel-based sources has been achieved, 9 years ahead of schedule.
  • The target of 10% ethanol blending in petrol has been achieved 5 months ahead of the November 2022 target. This is a major accomplishment given that blending was hardly 1.5% in 2013-14 and 5% in 2019-20.
  • He said renewable energy has a very high focus in the government. Way ahead, he said, is all about innovation and openness. When technology and tradition mix, the vision of life will be taken further.

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